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by Howard Greenfield
Great communication is fundamental to engaging and benefiting from disruption.

An innovation that is well-stated sparks excitement, insight and trust that drives market adoption and traction.

We have 20+ years of business writing and world-class literary credentials. Publications span corporate communications, freelance journalism, and book authoring. We quickly step into your world and create the copy that generates understanding and customer response.

Business Writing

  • White papers
  • Datasheets
  • Brochures
  • User-guides
  • Web / Social media content
  • PowerPoint Presentations
  • Press Releases
  • Other core strategy writing


Journalism: Articles, Columns

Howard’s writing is carried regularly by leading industry publications throughout the US, Europe, and Asia.

His journalism and writing skills were honed in classes and on the job at Stanford University, the University of California, and roles at ground-breaking organizations like Apple, British Telecom, Sun Microsystems, and Informix Software (now IBM).



Best selling (NAB) book on Internet media, foreword by Mark Cuban:

“As we move ahead Into a new decade The time has never been better to explore the Forces at work in the growth of this new industry. The best is yet to come, and this is the message provided and backed by the authors of IP TV and Internet video. We’ve come a long way since 1999 [when I founded broadcast.com], and video delivery innovation is only continuing to accelerate. The adventure ahead will help us all learn and grow–and hopefully, prosper–as our imagination is challenged.”

[Foreword excerpt, final paragraph, Mark Cuban]

Book and writing acclaim

“Everyone can take something from this book . . . arms you with the information you need to make highly informed technology and business decisions [and] making sense of this rapidly evolving industry.”

     –Sandy Malcolm, Executive Producer, CNN.com